Posts Tagged ‘wedding industry branding’
{Styled Chic} Branding Tip No. 12
Misspellings Show A Lack of Professionalism
No matter how long or hard you work on your message, even the most well crafted message can be derailed by spelling or grammatical errors. It shows a lack of professionalism, attention to detail & can negatively affect your business. Freelance editors are available on the cheap, are effective & can help maintain your business’s reputation. If you can’t afford that service, always have someone look over your work & use spell-check regularly.
We offer several branding services ranging from a la carte to full packages. Check it out here.
{Styled Chic} Branding Tip No. 11
One Price Fits All? We Don’t Think So.
One price does not fit all. Pricing your company’s products and services can be difficult. There’s an easy solution: offer something a step-down (which includes less) and something a step-up (which includes more – a premium offer) from your main product or service. Your customers will come from all ends of the spectrum and they’ll be willing to pay the price that best suits their budget needs.
This new year, take a good look at how your business is doing. We would love to help you revamp that logo or help to get your started on your first one! Then, create custom stationery, business cards & all the marketing materials your fresh look will need to help you take off in 2012!
We offer several branding services ranging from a la carte to full packages. Check it out here.
{Styled Chic} Branding Tip No. 1
ALWAYS BE CONSISTENT
Having a consistent look for your brand is key!
Use your brand (colors, logos, materials, etc.) consistently within your website, business cards and networking tools. Not using the same pink on your website as your business card? Feeling kinda like nothing seems to match up? So do your potential clients & customers.
Without this consistent use of your brand, consumers may not understand the connection to your company if you reach them through multiple outlets.
Does your Twitter page really reflect your business? Does the quality of your business card exude exude richness while your website lacks personality? All of the elements with your business name on them matter. When potential clients or customers visit your website, they remember you from Twitter or connect on Facebook & feel like they are right where they want to be & will feel more inclined to take you seriously, support you or become a new client or customer.
Take the time to make sure your branding & see how it measures up. Would you trust your business if you were a potential client? Would you take this potential business seriously? Will they take you seriously? Most of these questions get asked in a matter of seconds. The quick read of your brand is the first impression of success or failure. Get started on a solid foot & let us help you get all your ducks in a row!
We offer several branding services ranging from a la carte to full packages. Check it out here.
