Posts Tagged ‘long beach graphic designer’
New Gig // Art Director at OC Family Magazine
Life has a fantastic way of taking you down some very interesting roads. Since my last blog post so much has happened. Fair warning, if you aren’t into reading, this one isn’t for you.
This year has been so wonderful yet it has thrown me so many curve balls. The best part by far was I marrying the love of my life, Jason. I’ve never been more sure of anything when I chose to marry him. But, with getting married, moving into a house, and changes for Paper Cut, this year has really been a whirlwind.
In late July I decided to step away from Studio 404 Weddings. Having a studio location was a great milestone for me, but once I moved into our new home, I knew I could have a great home office & clear up some overhead. Then, came the game changer.
I accepted a new position as the new Art Director for OC FAMILY magazine. My minor obsession with magazines started at a young age & I couldn’t have been more excited to a new challenge. OC Family is a fun magazine & I am super excited to be working on leading the brand to a more modern look. You might have noticed I have been pinning more moms, babies & kids on Pinterest. Understanding a brand is the first step in helping give it a fresh look.
What does this mean for Paper Cut Industries? I’ve decided I will only be taking on a few projects at a time. I’m really looking forward to the some exciting projects ahead! But please contact me for availability.
Please check out the latest issue of OC FAMILY featuring my debut cover shoot where I directed the shots with Kajsa James who founded the Maddie James Foundation. I worked on with the amazing photographer Challenge Roddie who captured the drama in the ocean juxtaposed with the beautiful Kajsa in the foreground. Amazing shot.
I am super exited about this journey & I can’t wait to share the December issue with you. We will be featuring lots of work by Lyndsey of Jack & Lola Photography. Stay tuned!
{Styled Chic} Branding Tip No. 6
Repetition Is Key
Repetition is key. Research has proven this.
Research has also suggested consumers must encounter your brand seven to twelve times before they’re ready to purchase.
So put yourself in front of your target audience over & over again. Repetition is key!
Long Beach Graphic Designer
Photo courtesy of: www.marthastewart.com
We offer several branding services ranging from a la carte to full packages. Check it out here.
{We’re Hiring!} Graphic Design & Creative Assistant
We are seeking a highly motivated graphic design assistant to work with our Creative Director on an as needed basis. This position is an amazing opportunity to gain experience in a small design studio that offers a highly creative environment & exposure to the wedding industry. A perfect position to grow with our company.
You will work on-site at our studio in Long Beach, California. Versatility in design & flexibility with responsibility & schedule are very important. You will be working on new invitation concepts, stationery designs, product concepts, & small business branding starting from logo concepts to marketing material. This is a fast paced environment & efficiency is key. You must be able to design within the company’s aesthetic & present new concepts within our brand.
DESCRIPTION & DUTIES:
Responsible for designing within company standards, style & clients requests
Pay close attention to details to proof spelling, grammar & keeping consistent in product colors, names & dimensions at all times
Create original designs in an efficient & timely manner
Typesetting & text proofing
Develop and execute concepts from design to completion
REQUIRED SKILLS:
Proficiency in Adobe Creative Suite 5
Understanding of Dreamweaver, Lightroom, Pages & Numbers a plus!
High understanding of typography, composition & color theory
Flexible availability
Maintain a positive attitude & is an excellent communicator
Great organization skills, willing to work with company file management
Ability to interpret design specifications with accuracy & attention to detail
Ability to take direction in a constructive manner
Excellent time management skills in balancing several projects at once, meeting tight deadlines with short time frames
Efficiently uses time & resources
Ultimately is respectful, a great communicator & is eager to grow with the company
To be considered, submit 3 pieces of work that are relevant to our style, brand & yields to a sophisticated level of design. Also include your availability & desired rate. Please, no phone calls. You will be contacted if we are interested in scheduling an interview. Please only submit projects relevant to our brand & aesthetic. Only those applicants that submit the requested information will be considered. So what are you waiting for? Send us an email and let’s see what you got! Email us at: design@papercutindustries.com with the requested elements.
TIMING: To start as soon as possible.
So what are you waiting for? Gather your resume & send it our way!
{Styled Chic} Branding Tip No. 11
One Price Fits All? We Don’t Think So.
One price does not fit all. Pricing your company’s products and services can be difficult. There’s an easy solution: offer something a step-down (which includes less) and something a step-up (which includes more – a premium offer) from your main product or service. Your customers will come from all ends of the spectrum and they’ll be willing to pay the price that best suits their budget needs.
This new year, take a good look at how your business is doing. We would love to help you revamp that logo or help to get your started on your first one! Then, create custom stationery, business cards & all the marketing materials your fresh look will need to help you take off in 2012!
We offer several branding services ranging from a la carte to full packages. Check it out here.
